Ratchet+Wrench is the leading progressive media brand exclusively serving auto care center owners and operators through examining in-depth real world struggles, successes and solutions from the industry. It provides our readers and users the inspiration, tools and motivation to help them succeed in the auto care center industry.

It offers entertaining, lively and interesting information as well as insightful and useful business strategies that reflect our readers’ and users’ energy and commitment to their companies and the industry.

Circulation

TOTAL CIRCULATION

TOTAL CIRCULATION WITH PASS-ALONG

(Average subscriber passes along to 2 or more readers*)

* 2020 Ratchet+Wrench Readership Study
** Publisher’s Circulation Data

MIDWEST

IA, IL, IN, KS, KY, MI, MN, MO, ND, NE, OH, SD, WI

NORTHEAST

CT, DE, MA, MD, ME, NH, NJ, NY, PA, RI, VA, VT, WV

SOUTH

AL, AR, FL, GA, LA, MS, NC, OK, SC, TN, TX

WEST

AK, AZ, CA, CO, HI, ID, MT, NV, NM, OR, UT, WA, WY

Industry Stats and Facts

%

of the industry reads Ratchet+Wrench*

%

of readers say Ratchet+Wrench has influenced their shop*

%

of repairers read at least half or more of a typical Ratchet+Wrench issue*

%

of readers pass along Ratchet+Wrench to at least one additional person*

%

of readers utilize trade publications to stay informed of the industry*

%

of readers prefer to read industry info in printed publications*

%

of readers save Ratchet+Wrench for future reference or use*

%

of readers have taken action from seeing an advertisement in Ratchet+Wrench*

%

of readers generate $500,000+ yearly sales volume*

%

of readers say ads help keep them informed about new products and services*

* 2021 Ratchet+Wrench Readership Study